Africa is a continent which presents huge potential for the sale of market relevant consumer goods and pharmaceuticals as well as the local manufacturing of these. Consumer habits are changing rapidly due to a growing urban middle-class, presenting opportunities for new consumer categories and creating demand for brand variety.

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Currently IBF is assisting several clients in their endeavour to enter various African markets. Due to our longstanding engagement on the continent we have professional, capable partners in a variety of African markets, who  are interested in working with European companies.

 

 If Africa is your next strategic target feel free to get in contact with us.